It's a Twitter Party! Join us on Twitter to talk about Pinkwashing October 21st 8PM EST

Pinkwashing: A term used to describe companies that position themselves as leaders in the fight against breast cancer while engaging in practices that may be contributing to rising rates of the disease.

We’ve all seen personal care products dressed up with pink ribbons to "raise awareness" about breast cancer. Unfortunately, many of the corporations using the pink ribbon continue to use chemicals that are linked to cancer and hormone disruption. We need to shift the conversation toward disease prevention- and we can! We can use our voices, our dollars and our votes to support organizations, companies and elected officials that promise not to allow harmful chemicals in cosmetics and other products in the first place. That is a real commitments to women's health.

Join us online for an educational and motivational Twitter Party, Thursday October 21st at 5pm PST/8 pm EST. Use #pinkwashing to join the conversation, and please spread the word!

How to Attend the Twitter Party

Join our discussion by using the #pinkwashing hash tag in each of your tweets so we can all follow the conversation.

Follow @BCAMontreal (Janice) @FemmeToxic (Erika) @nontoxicissexy (Mia) @safecosmetics (Stacey) @women4earth @breastcancerfnd @BCAction @healthy_child so you can respond to the discussion and ask us questions.

Use Tweet Grid link to make following the conversation easier.

Please tweet this message to promote the party: Let's tweet about pink ribbons and cancer *prevention* on Thurs Oct 21st at 5pm PST/8pm EST, use #pinkwashing to join us!

Note: Healthy Child, Healthy World will host their regularly scheduled party right after this one, so you can move the conversation over there with the #healthychild hash tag!